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Turn your recipes into monthly income.

We will build you your own subscription meal planning app. It contains your recipes, but personalized to your followers’ bodies, preferences and goals.

We handpick the best creators to launch an app with

Fajah Lourens

@killerbodyfood

160k followers

Amber Dresen

@bamifit

165k followers

Alexandra Botting

@alexarciab

277k followers

Nigel vanderhorst

@nigel_vanderhorst

112k followers

Receive the step by step marketing plans of two of our biggest creators to achieve such estimated recurring revenue, including an estimate of your earnings.

Enter Your Monthly Subscription Price In $

Enter Your Number Of Followers

Estimated Earnings

$17,382.6 / year

**This does not include our fee

Are brand deals, ads & cookbooks your only source of income?

You’ve built something incredible: a collection of recipes, a community around it, and your own voice. But sharing it in a way that brings in recurring revenue with minimal effort? Not so simple.


We make it beautifully simple. With just a little input, we turn your content into a personalized app — your recipes, your style, your name. No need to build from scratch. It’s an easy, elegant way to grow your brand and offer more to your audience.

How the app
helps your followers

Calorie- and protein fitted recipes: Every recipe is automatically adjusted to

their bodies, preferences and goals: no more counting calories.

Complete meal flexibility: They plan their week with a choice of hundreds of

your recipes.

Instant grocery lists: They generate a shopping list from their planned recipes

in seconds, organized by aisles.


How we create and launch your app

Waitlist and curiosity building

Before publicly launching your app we need to ensure that investing in this partnership will be worth the effort with a small, low risk test.

Test offer: We create a low-risk test offer to gauge interest and validate demand before committing to the app build.

1

Survey sending: We send out an audience survey to understand the amount and type of interest from your followers.

2

Results analysis: We analyze the results to determine whether we move forward, ensuring a profitable partnership.

3

Groclist Screen

We create and maintain your a fully branded app

No need to build a recipe planning app from scratch. We handle the tech and updates. You’ll be able to launch an app much faster than you think.

Importing your recipes: You provide us with your recipes. We import them and make them “scalable” to calories and protein.

Select from our recipes: You tell us which of our own 650 recipes can stay because they align with your vision.

Final check before launch: You do a quality check to ensure the app is on brand and represents you.

Features Image 2

We strategize around promotion and growth

Need a landing page? We’ve got you. Data-driven strategies to drive sales? We’ve got an entire playbook and step process.

Marketing strategy: We create a marketing strategy based on our other creators’ data and best practices and tailored to your audience and goals.

Launch campaign: We assist with creating a launch campaign, including creating a landing page and giving advice and materials for email campaigns and social media promotion.

Ongoing promotion: We continuously track your app’s performance and provide actionable feedback to help you increase sign-ups and revenue over time.

How we compare to other solutions

NutriAI

Interactive Personalized Meal Plans

Tailored to Health/Fitness Goals

Interactive Shopping List

Weight & Wellness Tracker

Menstrual Cycle Support

Recurring Subscription Revenue

Recipe
Substack
Cookbook

Interactive Personalized Meal Plans

Tailored to Health/Fitness Goals

Interactive Shopping List (Manual effort)

Weight & Wellness Tracker

Menstrual Cycle Support

Recurring Subscription Revenue (Usually ad-based)


Company Name: Health on Purpose Ltd

Company Registration Number: 13645010

Place of Registration: England and Wales

Registered Office Address:

86-90 Paul Street,

London,

England,

United Kingdom,

EC2A 4NE

© 2025 Health On Purpose Ltd | All rights reserved.